Director of Marketing

Duties:

• Formation of the Company's marketing strategy and development strategy for the Company's network brands;
• Supervision of regular customer research and CVP adjustment;
• Creation, launch and development of new Private Brands (Private Labels);
• Adjustment of the current loyalty systems for each network separately; adjustment of the development strategy for own Mobile Apps;
• Improvement of communication channels (ATL, BTL, media) with a focus on digital solutions;
• Formation of the structure and functions of the marketing department / formation and control over the marketing budget;
• Management of the marketing department and the pool of contractors

Our expectations:

• At least 6 years of working experience as a head of marketing department in a large / medium FMCG company;

  Key skills:

  • Strategic marketing
  • Rebranding
  • Media planning
  • Budget management
  • Launching new products
  • Sales analytics
  • Competitive environment analysis
  • Marketing management
  • New product development
  • Marketing strategy development
  • Price formation
  • Launching a new brand
  • Marketing communications
  • Brand positioning
  • Marketing research
  • Project management
  • Team management
  • Product promotion strategy development
  • Fluency in English and Russian

Conditions

• Full-time employment / Part-time employment / Project consulting from 3 to 12 months (setting up processes and methodologies);
• Place of work: Bishkek, Kyrgyzstan;
• Decent remuneration (salary + KPI);
• Employment by a well-established company, being a market leader with 20-year history;
• Accommodation and flights compensation;
• Fluency in English and Russian;

Place of work: Bishkek, Kyrgyzstan