PPC (Google pay per click) marketing specialist

MTC is looking for an experienced PPC (Google Pay Per Click) Marketing Specialists with an analytical approach and focus eCommerce to join our team remotely or from one of our offices in Riga, Dundee, Edinburgh, Bristol or London.

Responsibilities:

• Setting up goals and installing tracking using Google Analytics and Google Tag Manager
• Oversee and enhance Google Ads accounts to meet performance and budget goals.
• Manage advertising campaigns for e-commerce websites.
• Evaluate campaign effectiveness, extract insights, and execute strategies to enhance results.
• Discover expansion possibilities within client accounts, spearheading the adoption of new features and testing efforts.
• Offer advice on technical and creative excellence while addressing client concerns.
• Keep abreast of industry trends and updates in Google Ads, disseminating knowledge within the team.
• Ensure transparent and consistent communication with clients.
• Oversee and optimize digital advertising expenditures across various platforms.
• Monitor click-through rates, conversion rates, and overall ROI to ensure efficient use of advertising budgets.

Requirements:

• Google Analytics and Google Tag Manager Knowledge
• Google AdWords experience
• Google Shopping Experience
• 2+ years of agency experience or 3+ freelance
• Good English and communication skills

We consider it a plus if you have:

• Experience in Amazon ads
• Experience in eBay ads
• Experience in LinkedIn Ads
• Experience with product feed optimisation tools (for example Channable)
• Experience with English speaking markets

What we offer:

• 37.5h work week
• Private health and accident insurance 
• 24 - 37 work holidays per year including your birthday
• Flexible career progression opportunities
• Ability to work from home or one of our offices
• Ability to choose your own start time
• Interesting and diverse international projects
• Options to travel to UK and Latvia
• Quarterly events in Riga and annual Christmas party