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Joboffer number #635142

Senior Digital Marketing Traffic Manager

CVKeskus.ee client
Tallinn, Harjumaa
Job ad expired!

Job Description

  • Leading management of Buying Digital Advertising Traffic at the e-commerce department, mostly via CPC, CPM and CPA models, using internal e-commerce marketplace tools and common off-marketplace tools as well
  • Be responsible for advertisement budget allocation among different types of Digital Advertising within one channel and as well between different channels – from the point of goals, KPIs and advertisement efficiency. Defining Digital Advertisement strategy. (current ad budget is about 1 mln euro annually)
  • Constantly bringing TOP e-commerce sales technologies (such as Digital Advertising and others) to the company (via conferences and networking, etc..).
  • Automating e-commerce Department: implementing SaaS tools from the market; in-house automation - setting technical tasks for IT Developers and QA
  • Regulation of procedures in the e-commerce department; setting KPIs and reports on the department, control


Requirements

  • Proven working experience in digital marketing 3+ years - Digital Advertising Traffic Buying, CPC, CPM and CPA models. Understanding Programmatic Advertisement concept
Will be a plus - If this experience was in B2C e-commerce
  • Proven experience in IT project management:
SaaS or other IT tools implementation end-to-end (problem to solve -> market overview -> methodology of implementation -> test, data analysis and problem solving -> data analysis and choosing tool -> final implementation).
In-house development end-to-end - setting technical tasks for IT Developers and QA
Will be a plus - certain experience towards APIs, EDI such as XML, data bases general understanding and knowledge of other IT technologies
  • Basic Data Science skills – analytical mindset and proven experience to work with data, process it, analyze and make decisions on it. Advanced MS Excel or any other tool to work with data.
  • Passionate on latest trends and best practices in digital marketing and measurement, data analysis, technical skills and knowledge of tech platforms, tools, and systems
  • High proficiency in English is required
Will be a plus - knowledge of Russian language


Company offers

  • Experience with top digital marketing technologies of 2020 – Machine Learning and AI, Programmatic Advertising, Video Marketing, others.
Implementation of those technologies not only on traditional Ad Marketplaces, but as well inside new and very fast-growing type of ad marketplace – new ad marketplaces such as Amazon, Walmart, E-bay.
  • Personal and professional development opportunities - participation in company development and growth as well as in building its future. Company considers stock options to be available soon
  • Competitive Salary
  • Professional team with various, international background to collaborate. Networking opportunities


Tööpakkumise number
#635142

Location:
Tallinn, Harjumaa
Job type:
full-time
Additional info:
employee
Expiration date:
07 February 2020
Published:
13 January 2020

CVKeskus.ee client

CV Keskus’ client, Tatkraft AS is a joint-stock international industry and retail company, operating from 2012 and growing ever since.
Tatkraft is trademark owner, Tatkraft goods can be bought in 34 countries. www.tatkraft.ee
The company sells both B2C online (Amazon is the main marketplace, annual sales in Amazon are 7-8 figures) and B2B wholesale.

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