Director of Marketing

We are looking for a Marketing Director who will lead our comprehensive marketing efforts.
We are a highly successful eLearning company in the growth stage. The successful hire will be responsible for providing guidance and leadership to our marketing team while being proactive and “hands-on” in our day to day efforts. You will be responsible for developing marketing strategies, planning and coordinating marketing efforts, budget recommendations and allocation, communicating the marketing plans up and down, and building awareness and positioning for our company's brands. You will also be working closely with our sales department to develop strategies that will help us maximize profits and market share. Finally, you will oversee organizing company conferences, trade shows, and major events.
To be considered for this position, you will need a bachelor's degree in business, marketing or communications. You will also need to have proven experience in running a rapidly growing technology-based company’s marketing team and marketing campaigns. High competency in project and stakeholder management is essential. Past successful experience with marketing for an eLearning company in the growth stage gives extra consideration.

Duties of the Marketing Director:
• Development and implementation of the Brand strategy.
• Developing the marketing strategy for new and existing products and verticals
• Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.
• Communicating the marketing plan to senior management and marketing strategies and initiatives with the entire organization.
• Researching demand for our products and services.
• Identifying and provide access information to potential customers.
• Working closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations
• Guiding the day to day activities of the marketing team.
• Work closely with product management team to define marketing materials and programs.
• Manage social media presence and direct programs to improve social media reputation and recognition.
• Review and Update company website
• Supervising SEO
• Undertake continuous analysis of competitive environment and consumer trends

• Bachelor’s degree in business, marketing, communications, or related field, or 10+ years as Director of Marketing for SAAS or eLearning company.
• 5+ years experience in marketing and running a marketing team.
• Led marketing initiatives for a technology company in the growth stage.
• Proven marketing campaign experience.
• Effective time management skills and the ability to multitask.
• Attention to detail.
• Proven ability to manage budgets.
• Ability to lead and motivate a team.
• Professional and proactive work ethic.
• High competence in project and stakeholder management.
• Excellent interpersonal, written and oral communication skills.
• Experience with digital marketing forms such as social media marketing and content marketing.

Base salary + annual bonus
Laptop / cellphone / internet connection (as needed).