2023-08-23 14:48:55

Digital Marketing Analyst

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Töö kirjeldus

Bit About Us

Genius Sports is the official data, technology and commercial partner that powers the global ecosystem connecting sports, betting and media. Our mission is to champion a more sustainable sports data ecosystem that benefits all parties - from the rights holder all the way through to the fan. We are the trusted partner to over 500 sports organisations globally, capturing the highest quality data for many of the world’s largest leagues and federations such as the NFL, NBA, MLB, English Premier League, Serie A, FIBA and the NCAA. From enabling leagues to take control of their official data, to creating immersive fan experiences for sports, betting and media organisations, we are driven to the deliver the difference for our partners. 

What WDo 

  • Sportstech - Data capture, management and analysis tools that help leagues run their sport, unlock new revenue streams, and protect the integrity of their competitions. 
  • Video - Fully automated streaming technology, production and distribution services that help showcase sports to the world.   
  • Sportsbook - Everything a sportsbook operator needs to manager their operation and grow profits – all powered by the finest live sports data available.  
  • Media & Engagement - We help brands and publishers engage and monetise sports fans with personalised campaigns and content they will love.  

The Role

As a Digital Marketing Analyst, you will be instrumental in the design, set-up and optimization of programmatic advertising campaigns. You will liaise with the Business Development and Account Management teams in London to establish campaign objectives and recommend strategies and KPIs for new campaigns. You will implement appropriate campaign set-up and continually monitor the resulting campaign performance – making adjustments for optimal results. You will create detailed, insightful reports for clients on the performance achieved. The position is ideal for candidates who enjoy working with numbers, are of an analytical mind and like looking for patterns and trends deriving from these data sets. Responsibilities are not limited with the execution of media and advertising plans and presuppose consistent communication with both internal and external parties through various channels to steer the activity in the right and efficient direction.

Required Skills:

  • Very good oral and written English skills
  • Ability to multi-task
  • Ability to work independently
  • Good mathematical skills and analytical mindset
  • Strong attention to detail
  • Highly initiative and proactive
  • Good knowledge of betting 

Preferred Skills: 

  • Experience with the AppNexus or MediaMath advertiser platforms
  • Experience working with teams in multiple locations
  • Hands-on experience of digital advertising operations 

We Offer:

  • Exciting work in a unique industry: great opportunity for self-development in the sports industry
  • An exciting opportunity to be an integral part of a focused, agile team
  • Challenging work in an interesting and fast-moving industry
  • Opportunity to work on different projects
  • A fun, relaxed and stimulating modern working environment in central Tallinn
  • Supportive, friendly, multinational, passionate team
  • Career opportunity in an international company
Due to COVID-19 restrictions, we are currently using virtual hiring processes in some locations, so that we can continue hiring great people whilst being mindful of the health of everyone involved in the recruitment process. Please therefore be aware that, among other things, interviews may take place by phone or video, and some new hires may need to be onboarded remotely (e.g. where access to office space is currently restricted). Our Talent Acquisition team will be able to advise of arrangements in relation to specific roles, so please reach out to them with any questions. 
Genius Sports Group is proud to be an equal opportunities employer. We recognize and celebrate the benefits that a diverse and inclusive workforce bring to our business, our customers and our staff. We welcome and will consider all applications regardless of age, disability, gender re-assignment, marriage, pregnancy, maternity, race or nationality, religion or belief, sex and sexual orientation (and any other status protected by applicable law)